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From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that...

Ideas, products, messages and behaviors "spread just like viruses do." Behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes.

"Malcolm Gladwell's exploration of how technology and best intentions collide in the heat of war. In The Bomber Mafia: A Dream, a Temptation, and the Longest Night of the Second World War, Malcolm Gladwell [...] weaves together the stories of a Dutch genius and his homemade computer, a band of brothers in central Alabama, a British psychopath, and pyromaniacal chemists at Harvard to examine one of the greatest moral challenges in modern American history....

"Malcolm Gladwell challenges how we think about obstacles and disadvantages-offering a new interpretation of what it means to be discriminated against, or cope with a disability, or lose a parent, or attend a mediocre school, or suffer from any number of other apparent setbacks. Gladwell begins with the real story of what happened between the giant and the shepherd boy those many years ago. From there, David and Goliath examines Northern Ireland's...

Brings together, for the first time, the best of Gladwell's writing from "The""New Yorker" in the past decade, including: the bittersweet tale of the inventor of the birth control pill; the dazzling inventions of the pasta sauce pioneer Howard Moscowitz; spotlighting Ron Popeil, the king of the American kitchen; and the secrets of Cesar Millan, the "dog whisperer." Gladwell also explores intelligence tests, ethnic profiling and "hindsight bias," and...

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop...

"If you want to gain insight into the mind of great athletes, adventurers, and peak performers then prepare to be enthralled byAlex Hutchinson's Endure"--Bear Grylls. From the National Magazine Award-winning Runner's World columnist, frequent New Yorker online contributor, and Cambridge-trained physicist: a fascinating and definitive exploration of the revolutionary new science of endurance and the secrets of human performance. Alex Hutchinson, Ph.D.,...

"Anna Williams-Bonner has taken care of business. That is to say, she's taken care of her husband, bestselling novelist Jacob Finch Bonner, and solved the mystery of the anonymous plagiarism accusations that tormented him. Now she is living her life, content to enjoy her husband's royalty checks in perpetuity, but literary celebrity continues to beckon, and this time the book in question is her own debut novel, The Afterword. After all, how hard can...

NEW YORK TIMES BESTSELLER
"Fascinating stories. . . . Boxing ourselves in may be the ultimate way to think outside the box." —Wall Street Journal
“I thought David Epstein’s first two books were brilliant, but Inside the Box is his best. I’ll never think about my own work the same way again.” —Malcolm Gladwell
It's never been easier to do too much. From the #1 New York Times bestselling...